CUBE brand communications carried out a project for the public sector for the first time. For a school from the district of Neuburg-Schrobenhausen, the agency first acted as an advisor on positioning issues, and secondly as a designer in media design.
"With our model-based brand building process, we work primarily for the automotive industry. We had not yet worked on an issue from the public sector. However, since the basic principles of brand management are industry-independent and thus directly transferable, we of course knew immediately what to do," says Dr. Michael Schilhaneck, Managing Director and co-owner of CUBE brand communications, summarizing the project in retrospect and looking forward to further tasks for the public sector.
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