STRATEGIC AUTOMOTIVE MARKETING #3: COMMUNICATIVE IMPLEMENTATION OF THE MARKETING STRATEGY AND REPORTING

6. December 2022

As a brand communication agency, we specialize in strategic brand management for automotive startups & SMEs. Our more than ten years of experience in marketing & communication in the automotive sector enables us to design individual marketing & communication strategies for our automotive clients. In addition to the development of strategies & concepts, we also cover in particular the communicative implementation of the strategy in practice for our clients. Holistic brand management - strategy & implementation - from a single source.

Turning plans into action!

Marketing mix: the CUBE bc repertoire

After the target groups, platforms/channels, communication messages as well as their frequency are determined in the first two steps of our agency's brand management process, we put the plans into action in Step 3. In the context of communication towards the relevant target groups of our clients, we cover the spectrum of online marketing in addition to above-the-line marketing and below-the-line marketing.

Reporting: Continuous scrutiny and tracking to optimize measures

Every process thrives on the continuous optimization of the defined measures. Constantly reviewing the marketing measures against the background of the defined KPIs ensures the success of the marketing instruments used. The insights gained from this flow directly back into the strategy, so that new marketing measures can be derived from there. Detailed, regular reporting keeps our customers continuously on track for success.

Experts for strategic automotive marketing: strategy & implementation from a single source (1/3)

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CUBE brand communications GmbH
Dr.-Ludwig-Kraus-Str. 2
85080 Gaimersheim

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