In a way, it was "back to the roots" for the managing director of CUBE brand communications, Dr. Michael Schilhaneck, during a special teaching assignment in mid-April. The state-certified ski instructor was in Königsleiten (Zillertal, Austria) for a week with the "Spökos" (students of sports economics) of the University of Bayreuth as part of the compulsory module "Sport alpin".