The somewhat different teaching job - Alpine skiing and recruiting at the same time

In a way, it was "back to the roots" for the managing director of CUBE brand communications, Dr. Michael Schilhaneck, during a special teaching assignment in mid-April. The state-certified ski instructor was in Königsleiten (Zillertal, Austria) for a week with the "Spökos" (students of sports economics) of the University of Bayreuth as part of the compulsory module "Sport alpin".

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ADRENALINE, COMPETITION, RACE

It was exciting last Saturday in Ingolstadt's FunArena: Ten employees of the INSTART group  drawn by lot - the places were limited - delivered hot races on the go-kart track. "We are a group of companies with a large number of locations. In Corona times, the social exchange among each other suffered even more. But we are all the more pleased when the individual companies come together at various events," commented Dr. Michael Schilhaneck, Managing Director of CUBE brand communications, on the first major INSTART group company event this year.

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Nordic by nature - Brand Building for the Verkehrsakademie Group from Hamburg

The Verkehrsakademie Group is a leading and rapidly expanding provider of road safety and driver training from northern Germany. With five locations, the Verkehrsakademie Group covers a catchment area from Bremen to Hamburg and Neumünster.

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REVIEW 2021: MARKETING FOR DEEP TECH COMPANIE

Since 2018, we at CUBE brand communications have been responsible for the brand management of the INSTART group with all its companies. For the three deep tech companies of the group - e.telligent, digitalwerk & ip camp - we have implemented many differentiated brand instruments in 2021 after the basic communication in the first years of the company.

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Winter Experience at Safety Park Alto Adige

Driving Experience Alto Adige is a new provider for driving experiences in South Tyrol and is part of the service portfolio of CUBE brand communications. With the varied Safety Park South Tyrol in Bolzano and the spectacular Offroad Park in the Puster Valley, Driving Experience Alto Adige has two exclusive training locations that offer a special combination of professional driver training and spectacular tour experience.

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Guest lectures at the Technical University of Ingolstadt

At the end of the last year, Managing Director Dr. Michael Schilhaneck gave two guest lectures for Ingolstadt Technical University, both of them in the Marketing/Sales/Media course at Ingolstadt Business School.

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Successful start to Audi's future project

Shortly before Christmas, the time had come: At the exhibition center in Nuremberg, a unique pilot project was launched with the Audi charging hub as an urban fast-charging concept for electric vehicles. Also on board for this world premiere: CUBE brand communications. As a brand communications agency, we are supporting Audi in the operation of the Audi charging hub during the test and pilot phase in the areas of concierge service and customer care.

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Continuity in Neuburg: CUBE bc still responsible for management of service hall at ADEC

Good news from the brand experience sector: CUBE brand communications can continue to demonstrate its expertise in the field of brand experiences at the Audi driving experience center (ADEC) in Neuburg. Audi Events und Service GmbH, which took over overall operations at the ADEC at the turn of the year, has commissioned CUBE bc to continue managing the service hall area in the future.

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Review: Start year rdiding experience alto adige

CUBE brand communications founded the brand Riding Experience South Tyrol last year. The launch year of the is now behind the newcomer in the field of motorcycle experiences. It was a challenging year, but at the same time a very important one. The 5 milestones of the year 2021 summarized:

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INSTART group innovative: CUBE bc supports tech companies in award management

As an agency for brand communication, award management also falls within our area of responsibility. And so the three deep-tech companies of the INSTART group, which also includes CUBE brand communications, can now hope for an award at the „Deutscher Innovationspreis“ 2022. We have taken on the quite complex application for the Germany-wide renowned award on behalf of digitalwerk, e.telligent and ip camp.

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GOOD START INTO THE NEW YEAR: CUBE BRAND COMMUNICATIONS AMONG THE TOP 20 MARKETING AGENCIES IN THE FOCUS EMPLOYER AWARD

GOOD START inTO THE NEW YEAR: CUBE BRAND COMMUNICATIONS AMONG THE TOP 20 MARKETING AGENCIES IN THE FOCUS EMPLOYER AWARD The year 2022 starts with positive news: the FOCUS business ranking lists CUBE brand communications from Ingolstadt in Upper Bavaria among the best 20 top employers of medium-sized businesses in 2022 in the field of marketing, advertising and PR. In the company size up to 50 employees, the study certifies CUBE brand communications a very high satisfaction of the employees with their internationally operating employer.

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Launch "Driving Experience Alto Adige" - New provider for unique driving experiences in South Tyrol

At the start of the year, Driving Experience Alto Adige enters the market for driving and training events. The newcomer has an exclusive infrastructure in South Tyrol and positions itself as a partner for tour and event organizers as well as for automobile clubs and the automotive industry.

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